Actor Hugh Jackman has partnered with the loyalty platform Bilt to offer a month of free rent to selected members through an interactive game show format. The promotional event arrives in anticipation of the upcoming Global Citizen Festival, an annual music and advocacy event where major celebrities and artists unite to address global poverty and environmental challenges.

The unique giveaway coincides with ongoing efforts by the Australian performer to find a buyer for his expansive New York City residence. The multi-story Manhattan property, which spans roughly 11,000 square feet, remains on the real estate market with an asking price of $28.75 million.

The luxury triplex has experienced notable shifts in its pricing strategy since it was first offered to potential buyers. Previous listings for the massive urban dwelling reached as high as $38.9 million. In addition to attempts at an outright sale, the property was previously made available to the high-end rental market, commanding a monthly rate of $125,000.

Jackman has long maintained a prominent presence in New York City, frequently residing in Manhattan while balancing a career spanning Broadway theater and Hollywood blockbusters. His involvement in the housing giveaway highlights a creative intersection between real estate marketing, corporate partnerships, and philanthropic advocacy tied to the Global Citizen initiative.

The Bilt platform, known for allowing users to earn reward points on monthly housing payments, features the Rent Free game show as a recurring promotional feature. By teaming up with the loyalty program, Jackman adds a touch of star power to the digital competition while his high-profile property continues to seek a permanent buyer in the competitive New York luxury housing sector.

Reporting based on coverage first published by The Times of India. Read the original report at The Times of India.